Measured every week, with its margin
We ask your buyers' questions to each AI three times a week and show how often you appear, with a confidence range rather than a single position, and who gets cited when you don't.
Learn moreSemrush alternative
Semrush starts at $99/mo (AI toolkit, yearly). Citable starts at €19, articles included.
Semrush is the SEO suite most marketers already know, and its AI Visibility toolkit adds AI search to it. Citable does one job: measure whether AI engines cite you and write the articles to change it.
Your first 5 articles free · cancel in one click · or get the free report
In short
Semrush sells an AI Visibility toolkit at $99/month per domain billed yearly: 25 custom prompts tracked daily, mentions from ChatGPT, Google AI, Gemini and Perplexity, AI competitor analysis, prompt research and an AI readiness audit, as published. Its knowledge base says the toolkit has no free trial. SEO + AI Search plans start at $199/month. Citable: €19, €49 or €89 a month per site, articles included; free agency account with 20% of every client payment.
Semrush price: AI Visibility: $99/mo per domain, billed yearly. Source: semrush.com/pricing/ai, checked 4 October 2026.
Side by side
Citable vs Semrush
| Comparison | Citable | Semrush |
|---|---|---|
| Price and trial | ||
| Starting priceCheapest monthly plan, as published. | from €19/mo with 8 articles · 30 articles €89 | AI Visibility: $99/mo per domain, billed yearly |
| Free trialHow you can try it before paying. | 14-day free trial, 5 articles | No trial for the AI toolkit |
| Measuring AI answers | ||
| Tracks AI answersAsks AI engines your questions and records whether you appear. | YesWeekly, 3 samples + ranges | Yes25 prompts daily |
| AI engines on the entry planWhich AIs the cheapest plan measures. | ChatGPT, Gemini, AI Overviews, AI Mode, Perplexity on every plan; 6 with Claude on Business; Grok as an add-on | ChatGPT, Google AI, Gemini, Perplexity |
| Tracks ClaudeAlso measures Anthropic's assistant. | Yes, but…On Business (via its API with web search) | NoNot in its published list |
| Content | ||
| Writes articlesDrafts complete articles for your site. | Yes | Yes, but…Separate Content toolkit |
| Articles a monthArticles included each month. | 8 · 20 · 30 included (up to 90 on Business) | Check their site |
| Articles chosen from measured gapsPicks topics from the questions where you don't appear yet. | Yes | No |
| Publishes to your CMSSends articles straight to your website, without copying and pasting. | YesWordPress, Webflow, Framer, Shopify, Ghost, Notion or webhook | Check their site |
| Approach | ||
| BacklinksHow it handles links from other sites. | No exchanges or paid links; outreach you approve, from your inbox and your LinkedIn | Backlink analysis and digital PR tools |
| Main focusWhat the product is built around. | Measure, find gaps, act, re-measure | SEO suite with an AI visibility toolkit |
Competitor prices and focus as published on their websites, checked 4 October 2026. They change often: check their site before deciding.
Why weekly, not daily
Every week we ask each question 3 times to each AI in your plan.
A single daily answer swings a lot from one day to the next; several weekly samples give a more reliable figure.
- Starter: 3 answers from each of its 5 AI engines every week, about 65 answers per question a month (±10 points).
- Growth: 3 answers from each of its 5 AI engines every week, about 65 answers per question a month (±10 points).
- Business: 3 answers from each of its 6 AI engines every week (Claude: 1), about 69 answers per question a month (±10 points).
Answers a month = samples × AI engines × 4.3 weeks in an average month. The margin is the 90% confidence range (Wilson) in the worst case, a 50% rate; every figure in the app shows its own range.
On every plan
Why choose Citable?
Measure, close the gap, measure again. Screenshots from the demo account, with sample data.
Articles straight to your CMS
A monthly plan of sourced articles for those gaps, published to your CMS (WordPress, Webflow, Framer, Shopify, Ghost or Notion) after a 3-day approval window. Or keep them as drafts.
Learn morePages worth getting onto
The third-party pages AI engines cite for your questions, so you can ask to be included. No link exchanges or paid links.
Learn moreReports you can send
A report per period with every rate and its range, what changed and what was done. With your agency's name on it, and the same data through the API.
Learn moreWhich one
Semrush or Citable: which suits you?
Each has its strengths. What each one does best, and when to choose it.
Semrush
What it does best
- A huge dataset: AI visibility reports for any domain, prompt research and competitor research across 40+ regions, updated daily.
- Everything else in Semrush (keywords, backlinks, rank tracking, ads, local) if you buy the bigger plans.
- Daily prompt tracking in 220+ countries and territories.
Choose Semrush if…
- You already pay for Semrush and want AI data in the same place.
- You research many domains and markets, not just your own site.
- You have writers and need research, not articles.
Citable
What it does best
- Articles included. Sourced articles for the questions where competitors get cited and you don't: 8 a month on Starter, 20 on Growth and 30 on Business (up to 90 with packs). Learn more: Articles included
- Monthly billing and a trial. Pay monthly or yearly (2 months free); every plan has a 14-day free trial with your first 5 articles. Learn more: Monthly billing and a trial
- Claude and AI Mode. ChatGPT, Gemini, Google AI Overviews, Google AI Mode and Perplexity on every plan; Business adds Claude; Grok as an add-on. Learn more: Claude and AI Mode
- Into your CMS. Verified articles publish to your CMS (WordPress, Webflow, Framer, Shopify, Ghost or Notion, or anything else through a signed webhook) after an approval window, or stay as drafts. On WordPress they arrive as drafts unless you turn on automatic publishing. Learn more: Into your CMS
Choose Citable if…
- You want the articles written and published, not only the data.
- You'd rather pay monthly and try it first.
- You manage a few sites, each on its own CMS (WordPress, Webflow, Framer, Shopify…).
How much does Semrush cost compared with Citable?
Semrush: AI Visibility: $99/mo per domain, billed yearly, as published on its pricing page (checked 4 October 2026). Citable: €19, €49 or €89 a month per site with 8, 20 or 30 articles included, and a free agency account that earns 20% of every client payment. Annual billing gives 2 months free.
How much is Semrush's AI Visibility toolkit?
$99/month per domain billed yearly, with 25 tracked prompts. Extra domains are $99 each and 50 more prompts $60/month, according to its knowledge base. It has no free trial.
Does Semrush write articles?
Semrush has separate content tools. Its AI Visibility toolkit gives recommendations; it doesn't write and publish articles for your gaps.
Can I try Citable for free?
Yes. Adding your site and the technical audit are free, with no card. Every plan has a 14-day free trial with your first 5 articles: we ask for a card, charge nothing until it ends and you can cancel in one click. Plans cost €19, €49 or €89 a month per site.